Wednesday, June 22, 2011

One thing you have to have

As I am making my way closer to the launch of SassaB™, I am finding that the one thing you have to have when starting a company is tenacity.

When I said (or kinda yelled) to my Husband "This is SO hard!", he calmly replied, "That is the reason most business owners do not make it. They give up because it is NOT easy." How true it is...

I have suppliers that threaten not to make something I need for SassaB™ if I ask them "how much longer will it take to receive my goods" one more time or suppliers refusing to accept any other type of payment other than a money order (which costs me $50 each time) so I am forced to go on the hunt again for another supplier. All of which is very frustrating.

Then there is the logo...I wish I was even a smidgen talented in graphic design so I could work on this myself...I know it'll be worth the wait but it is a lengthy process.

Without having any previous business experience, I am learning all of this as I go and that alone is enough to make me throw my hands up in the air and say "FORGET IT!" but...I refuse to do that because of...tenacity.

If you are going to start your own business, launch your very own invention, please learn this from CAN do it but do not think for one second that it is easy or will happen quickly. It isn't and it wont. BUT all of your hard work, hours of frustration, bouts of pulling your hair out will one day pay make the word "tenacity" a part of your'll need it!


  1. Good for you that you are not giving up! I had a great idea years ago and did nothing about it and still regret it.


    We tend to read success stories in the paper and think that must've happened overnight, not realizing the bumps they inevitably encountered along a likely long road to success. Not to mention it may have been their 2nd, 3rd or 4th attempt at success.

    Also, I sent you an email re: a plastics mfg a while ago, not sure if that's the type of supplier your back on the hunt for, but I'd be happy to resend the info if you need it. They're reasonable, in the US and great to work with.


  3. TRACY!

    I hear ya on getting things on time, and wishing I had some graphic design experience. WHEW! EXhausting!!

    OK, so I know you have enough going, but Inventor Digest is advertising for a new show for inventors!!!! All for food/kitchen products! I think the EM needs another shot:

    Mary, you had some food inventions, right? Time for another shot!

    Deedra :)

  4. sorry to hear about ur trouble with ur supplier! hope that will be resolved soon!

  5. Hi Everyone!
    Thanks for the suggestions, support and cheers! I met with my printer today and changed the packaging AGAIN! :) It's a slow moving, ever changing process, that is for sure!

  6. If anyone can do it, it is you! Keep plugging on. MI

  7. Keep going!!! It's so great to continue reading and seeing you almost there... don't give up - remember - you ARE almost there.

    Hey, what kind of a logo are you looking for? I love playing with fonts (I don't know if you've seen all of my millions of logos I've placed on my website) but maybe I could play around with it for free - and then if you like something, you could give it to a real graphic designer and they could make it more professional?

    I'd be willing to do that, if you'd like.

    Please let me know!! <3

  8. Karen, you are so sweet! I will be in touch.